Digital Advertising Specialist (Marketing) | Work from Home

Full Time
  • Post Date: November 26, 2021
  • Apply Before: January 1, 2022
  • Experience 3 - 5 Years
  • Specialisations Others
  • Qualification Bachelor Degree
Job Description
  • Kuala Lumpur, Selangor, Malaysia
  • Support the delivery of digital advertising solutions for clients, including social media initiatives, and digital marketing performance initiatives
  • Collaborate with other team members from account manager, creative, content, and tech functions to support and exceed client expectations on undertaken campaigns and projects
  • Provide campaign coordination support including preparation for client meetings, monthly reports, vendor liaison
  • Assist with media planning and media buying (e.g. Facebook/Instagram, LinkedIn Google)
  • Develop and execute near and long-term PPC account strategies, roadmaps and manage the day-to-day media marketing activities across multiple platforms and clients to increase conversion and revenue
  • Create, analyse, and optimise paid media content and copy (Google, Facebook/Instagram, LinkedIn and more)
  • Accountable for monthly reporting with recommendations for online paid advertising projects
  • Daily monitoring of social advertising and Google ads campaigns and adjust when needed to optimize results
  • Constantly develop effective strategies to improve both new and existing campaigns, with the best practices and the latest digital trends.
  • Provide management support for campaigns and marketing automation projects including data checking, data scrubbing, data upload and building reports and dashboards
  • Hands-on experience with ad serving solutions, tag management (Google Tag Manager), operations and measuring (Google Analytics and/or Adobe Analytics) and reporting
  • Support client pitches by participating brainstorming sessions, deriving insights from research and social media monitoring
  • Provide timely project updates to internal stakeholders
  • Minimum of 3 years of experience

Must have:

  • Google Ads Search Certification
  • Google Ads Display Certification

Counts in your favour if you also have:

  • Google Ads Video Certification
  • Shopping Ads Certification
  • Google Analytics Individual Qualification (GAIQ)

Qualifications:

  • Bachelor’s degree
  • 3+ years of relevant working experience
  • Experience in using performance tools and insights in the social media performance
  • Knowledgable in Digital Channels and latest trends
  • Independent
  • Sense of responsibility
  • Excellent communication and writing skills
  • Team-player
  • Excellent analytical skills